Quick and Easy

Quick and Easy

Quick and Easy was designed as a responsive business card builder for desktop and tablet. MOO’s existing Flash based tools had limited accessibility and this web application was created to have a wider reach and improve customer conversion.

The target audience was the non-designer professional, someone without design support and in need of a little inspiration without all the technical options. A cleanly presented UI with reduced options helped achieve this and the flow of information presented was clearly followed in user testing sessions.




UI design
Art direction


Not live


July 2012